by IMG | Jul 17, 2024 | Email Marketing, Uncategorized
When it comes to sharing valuable content, the key is to grab your audience where they already are. That’s where LinkedIn articles come in! While sharing external links can be a strategy, it often takes users away from the LinkedIn platform. Here’s why...
by IMG | Jul 9, 2024 | Email Marketing, Uncategorized
It’s exciting to find a new tool that can streamline your workflow, but navigating the sales process can be tricky. Don’t worry, IMG is here to equip you with the knowledge to make informed decisions and avoid that post-purchase regret. Ask for a Demo:...
by IMG | Jul 3, 2024 | Email Marketing, Uncategorized
Did you know online reviews are the new word-of-mouth? 94% of B2B buyers use online review sites to make purchase decisions. They hold immense power, influencing customer decisions and impacting your Google My Business (GMB) ranking. But how do you leverage them...
by IMG | Jun 28, 2024 | Email Marketing, Uncategorized
Have you ever felt bombarded by marketing emails that don’t interest you? Understanding this frustration of unwanted emails, IMG’s Marketing Automation Specialist, Gaby, promotes the power of Salesforce Account Engagement (formerly Pardot) Preference...
by IMG | Jun 27, 2024 | Email Marketing, Uncategorized
Creating a dynamic all-mailable prospect list in Account Engagement (formerly Pardot) is a simple and effective way to email both the leads and contacts (prospects in AE terminology) in your Salesforce database. Why Create a Dynamic All-Mailable Prospect List? An...
by IMG | Jun 25, 2024 | Email Marketing, Uncategorized
With the ability to personalize your brand’s marketing, build list segmentations, and automate messaging seamlessly with purpose, it’s no secret why we’d love Salesforce’s Account Engagement capabilities. Gaby, IMG’s marketing automation specialist, is here to...