by Integrated Media Group | Oct 8, 2021 | Digital Marketing, Email Marketing
Avoiding Spam in Your Marketing Emails Now that we have a firm grasp on the basics of what email marketing is and how to take advantage of it, let’s take a deep dive into one of the potential pitfalls of email marketing – avoiding the spam folder. What is Spam?...
by Integrated Media Group | Sep 21, 2021 | Digital Marketing
Everything You Need To Know About Cookieless Marketing Amid the growing rise of user privacy concerns, and with tech giants including Apple, Google, and Facebook implementing new data restrictions, 3rd-party cookies will eventually be phased out once and for all. So,...
by Integrated Media Group | Aug 27, 2021 | Case Studies, CRM, Digital Marketing
Greenspring Advisors & IMG Greenspring Advisors is a financial consulting firm that specializes in holistic, progressive and unbiased investment advisory services. They were looking to reopen their Grant Application program, but wanted a fully-integrated system...
by Integrated Media Group | Aug 26, 2021 | Digital Marketing, Email Marketing, Webinars
What is email marketing? Email marketing has been a staple of marketing efforts for businesses large and small since the very first marketing email went out in 1978. Even today, the rewards of using email marketing are tremendous as the average ROI of an email...
by Integrated Media Group | Jul 28, 2021 | Digital Marketing, Website
Welcome to the third chapter of IMG’s SEO 101 course! In Chapter 2, we broke down how exactly search engines work and how they determine search results. Now, we’ll take a look at how keywords come into play and how you can use them to guide your website strategy. What...
by Integrated Media Group | Jul 15, 2021 | Case Studies, CRM, Digital Marketing
Alloy Labs Alliance & IMG Alloy Labs Alliance is a consortium of small to mid-sized banks working together to make better strategic investments, one of their recent initiatives was to adopt new technology to compete with large banks – Salesforce was the...
