A well-designed, user-friendly website is essential for building credibility, generating leads, and driving sales. 88% of online users won’t return to a site after a bad experience making your website the crucial first impression customers have of your business. But how do you know if your website is still up to par?
Signs Your Website Needs an Update
A website that doesn’t keep pace with current trends and technologies can hurt your business. Here are some key indicators that it’s time for a refresh:
- Outdated Design: A website with a dated look can reflect poorly on your brand.
- Poor User Experience: You have nine seconds or less to capture a visitor’s attention. A website that is difficult to navigate or slow to load will frustrate visitors.
- Lack of Mobile Optimization: 80% of Gen Z, 62% of millennials, 66% of Gen X, 35% of Boomers, and 52% of the general population primarily use mobile search. This means a website that isn’t optimized for smaller screens is a major turn-off.
- Low Conversion Rates: If your website isn’t generating leads or sales, it’s time to evaluate its effectiveness.
- Stale Content: Outdated information can make your website appear irrelevant. And, according to DemandMetric, companies with updated blogs produce an average of 67% more leads per month.
The Power of WordPress
WordPress is the backbone of countless successful websites for a reason. Its flexibility, user-friendliness, and scalability make it the ideal platform for businesses of all sizes. With a vast library of themes and plugins, WordPress empowers brands to create a unique online presence that aligns with their brand identity.
From small startups to established enterprises, WordPress offers the tools to grow and adapt. Its SEO-friendly architecture ensures your website can be found by potential customers, while its user-friendly interface makes content management a breeze.
How IMG Can Help
At IMG, we specialize in creating WordPress websites that not only look great but also convert leads. Our services include:
- Tailored Website Design: We develop and design web features like streamlined forms and intuitive user flows to provide unique functionalities.
- Quickstart Website Development: We streamline and manage the rapid development of an 8-page website in just 5 weeks.
- Web Maintenance: A good hosting provider should offer a high level of security and support, as well as fast loading times and dependable uptime. We have a range of packages that offer ongoing support and updates.
By partnering with IMG, you can ensure that your website is a powerful asset for your business. We’ll work as an extension of your team to create a website that not only impresses visitors but also converts them into customers.
Ready to take the next step? Contact us today for a free consultation to discuss your website goals.